One of the defining traits that makes us human is our ability to hold conflicting ideas. Most people are smart enough to know what is best for them; what they should eat, how much they should exercise, et cetera. However, we still pick up junk food and sit on the couch. How is it that we can know what we want to do but still neglect to do it?
Imagine if you could optimize yourself and make you the best possible version of yourself. Every goal that you set, you would achieve without fail. So what’s holding us back? Where is our fallibility? How do we hold conflicting beliefs?